Sun Tzu Art Of War Develops Professional Certification In Chinese Management Studies

Management is both an art and science. Multiple schools of thoughts in management, leadership and strategy were created the chaotic age of Chunqiu. They were tested, consolidated and adopted through the Chinese long history of continuous empire breaking up and formation.The classic Chinese management thoughts are living records of the Chinese experience of managing people of diverse background, ethnics and probably language. With the rapid rise of China, study of Chinese management is gaining popularity in management studies and leadership development program. Sun Tzu Art of War Institute (STI) focuses on developing program that offers professional certification in Chinese management studies.

As the fulcrum of economic power begins to gear towards China, managers may need to understand Chinese management to be able to compete with them. While China has adopted the open market policy, there are still cultural differences that the western corporate would need to understand in order to manage their business better in the Chinese market. Therefore, study of Chinese management can be a useful addition to leadership development program.

What Chinese management targets at?

The study of Chinese management provides an alternative view, reinforcing the conventional management studies that are popular in the Western world. The modern business leaders have to understand Chinese management in order to penetrate the Chinese market and compete with Chinese firms more effectively.

The study of Chinese management in leadership development program takes an insightful approach to understand the value, thinking and culture of Chinese people and their preferred approach towards managing businesses.

What Chinese management teaches?

The Chinese management studies are a collection of Chinese wisdom from China’s great philosophers and leaders, like- Confucius and Sun Tzu.

Confucius’s teaching of family value in running the business constitutes an essential study in leadership development program. It is said incorporating the family obligation is more effective than the practiced ‘donkey and carrot’ formula of the corporate world. To be competitive in the long run, people value emotional satisfaction over materialistic rewards.

Sun Tzu art of war constitute another important study for leadership strategies. In fact, the work done by Sun Tzu 2500 years ago is still equally effective in strategic thinking. Sun Tzu art of war promotes the idea of winning a corporate with minimum efforts, which today makes an essential study of the art of war for ceo and art fo war cfo.

Even the modern concept of situational leadership has connection with Sun Tzu’s art of war, where he proposed principle-based mode rather than process-based methods. He advocates that the generals need to adopt strategy in accordance to the situation, with consideration of future uncertainty. He emphasizes on the need for strategic thinking rather than strategy methodology.

What the course would cover?

The course of Chinese Management studies may include,

In-depth study of Chinese culture.
Teaching of Chinese wisdom.
Leadership quality and development methods.
Study of Chinese values and management practices.
Case study of contemporary outstanding Chinese leader.
People management.
Understanding of Chinese consumer market
Chinese business relationship and practises.

The course aims at study and application of Chinese culture and policies in modern businesses.

With the opening of the Chinese economy to the world, there will be both inflow and outflow of ideas in China; as a result China has adapted herself to the world, which requires a slightly different view to understand the new China. A professional certification course on Chinese management provides the managers the insight toward Chinese approach and strategy in business management.
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